‘Kinzig street’
by M. Sattler
For maximum clarity and legibility, most streetsigns around the world use modernist, sans-serif typefaces. These were first developed during the 1920es when Modernism proposed that ‘ornament is crime’ and ‘form follows function’.
Where earlier typefaces were more or less based on calligraphy, with varying width of stroke and ‘serifs’, or nonstructural elements still based on Roman letterforms, the new ‘sans-serif’ typefaces reject all unneccessary shapes as wasteful.
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